Who is your target audience?

Due to the nature of our services, our target audience encompasses much of New South Wales’ city and rural population. Our services have been utilised in searching for bushwalkers, sailors who have fallen overboard, aircraft overdue at their destination, and ships that have failed to reach their destination.

A couple of the programs we are currently undertaking include collaboration with the NSW Rural Fire Service in fire spotting activities during the bushfire season and the provision of Shark Patrols along Sydney’s beaches (as reported in our interviews with the Sunday Telegraph, Manly Daily, 2UE, Weekender, Channel Nine’s A Current Affair, etc). Our target audience for this specific program are the many mums, dads, sons and daughters of all age groups which swim in Sydney’s beaches.